![Who's behind Dior's transformation into a megabrand? The kinetic CEO who embraces chaos - CNA Luxury Who's behind Dior's transformation into a megabrand? The kinetic CEO who embraces chaos - CNA Luxury](https://onecms-res.cloudinary.com/image/upload/s--KHebbtzh--/c_crop,h_681,w_908,x_63,y_1/c_fill,g_auto,h_523,w_693/f_auto,q_auto/fl_relative,g_south_east,l_one-cms:core:watermark:afp_watermark,w_0.1/v1/mediacorp/cna/image/2022/03/23/pietro_beccari_alberto_pizzoli_afp.jpg?itok=9YfDO6mE)
Who's behind Dior's transformation into a megabrand? The kinetic CEO who embraces chaos - CNA Luxury
![Pietro Beccari: “El desfile de Sevilla es uno de los mejores, si no el mejor, que ha hecho Maria Grazia Chiuri en Dior” | EL PAÍS Semanal: Moda | EL PAÍS Pietro Beccari: “El desfile de Sevilla es uno de los mejores, si no el mejor, que ha hecho Maria Grazia Chiuri en Dior” | EL PAÍS Semanal: Moda | EL PAÍS](https://imagenes.elpais.com/resizer/EHTlStEcD720bmjXWGtRqzwz8xg=/1960x1470/cloudfront-eu-central-1.images.arcpublishing.com/prisa/XBIP2YHDVNG4BG7RSIMNC6B4FM.jpg)
Pietro Beccari: “El desfile de Sevilla es uno de los mejores, si no el mejor, que ha hecho Maria Grazia Chiuri en Dior” | EL PAÍS Semanal: Moda | EL PAÍS
![Demi Moore, guest, Cara Delevingne, CEO of Dior Pietro Beccari, Carla Bruni Sarkozy, Andie MacDowell, Rainey Qualley, Alexa Chung and Karlie Kloss attending the Christian Dior show as part of the Paris Demi Moore, guest, Cara Delevingne, CEO of Dior Pietro Beccari, Carla Bruni Sarkozy, Andie MacDowell, Rainey Qualley, Alexa Chung and Karlie Kloss attending the Christian Dior show as part of the Paris](https://c8.alamy.com/zooms/9/816de84004f64dc4b9527f207ccd39ea/2df3053.jpg)
Demi Moore, guest, Cara Delevingne, CEO of Dior Pietro Beccari, Carla Bruni Sarkozy, Andie MacDowell, Rainey Qualley, Alexa Chung and Karlie Kloss attending the Christian Dior show as part of the Paris
![Dior's revolution: Pietro Beccari is the new managing director. Sidney Toledano becomes the CEO of LVMH Fashion Group - LaConceria | Il portale dell'area pelle Dior's revolution: Pietro Beccari is the new managing director. Sidney Toledano becomes the CEO of LVMH Fashion Group - LaConceria | Il portale dell'area pelle](https://ehj4gaypy53.exactdn.com/wp-content/uploads/2017/11/dior.jpg?strip=all&lossy=1&ssl=1)
Dior's revolution: Pietro Beccari is the new managing director. Sidney Toledano becomes the CEO of LVMH Fashion Group - LaConceria | Il portale dell'area pelle
![Demi Moore, guest, Cara Delevingne, CEO of Dior Pietro Beccari, Carla Bruni Sarkozy, Andie MacDowell, Rainey Qualley, Alexa Chung and Karlie Kloss attending the Christian Dior show as part of the Paris Demi Moore, guest, Cara Delevingne, CEO of Dior Pietro Beccari, Carla Bruni Sarkozy, Andie MacDowell, Rainey Qualley, Alexa Chung and Karlie Kloss attending the Christian Dior show as part of the Paris](https://c8.alamy.com/comp/2DF303H/sigourney-weaver-maya-hawke-rachel-brosnahan-demi-moore-guest-cara-delevingne-and-ceo-of-dior-pietro-beccari-attending-the-christian-dior-show-as-part-of-the-paris-fashion-week-womenswear-fallwinter-20202021-in-paris-france-on-february-25-2020-photo-by-aurore-marechalabacapresscom-2DF303H.jpg)